Frau mit gelbem Hut betrachtet konzentriert eine rosafarbene Lotion-Flasche mit der Aufschrift ‚BALIBODY‘ bei Sonnenlicht am Pool. Frau mit gelbem Hut betrachtet konzentriert eine rosafarbene Lotion-Flasche mit der Aufschrift ‚BALIBODY‘ bei Sonnenlicht am Pool.

Shelf life of cosmetics: How long can you use products?

Show more

Summary

Summary

    You've probably experienced this before: As a beauty lover, you'd love to place a new order every week with the hottest products of the season. After all, it's incredibly fun to pamper yourself with new skincare products or try out trendy make-up products. But how long do our beauty favorites last? You can find the answer to this question and other useful tips on storage here!

    Unopened shelf life of cosmetics

    Unopened cosmetic products usually have a shelf life of 30 months. This is also a best-before date. This means that manufacturers must guarantee the function and texture over a period of 30 months - but many beauty products can still be used beyond this.

    The unopened shelf life is indicated by a small hourglass symbol. Next to it you will often find an exact best-before date.

    It is important to take a close look at your products and see for yourself whether you can still use them. If it smells bad, the texture has a different color or has dissolved into individual components - it is time to throw the product away.

    Durability of make-up

    Opened shelf life of cosmetics

    According to EU standards, products that have an unopened shelf life longer than 30 months must indicate the opened shelf life. You will find this marking on the packaging as a small cream jar symbol (called the PAO symbol; PAO = Period after opening).

    This is what the symbols on your products look like:

    PAO-Symbol



    For example, the information “6 M” etc. stands for the number of months that you can safely use the product unopened. It is usually very easy to forget when you opened a product. It is therefore important to check your cosmetics regularly and, above all, to sort them out.

    Practical overview of the shelf life of cosmetics

    How long do the most important cosmetic products last?

    • Facial care / body care: Cleansers and creams usually have a shelf life of 12 months. Body lotion often lasts even longer. Creams and serums for the eye area, on the other hand, should be used up within three to four months.
    • Make-up products: Make-up comes in different textures. Dry powder products last for around 24 months if stored properly. Liquid textures such as foundations should be used up within 12 months.
    • Mascara: Unfortunately, mascara only lasts three to six months. You should also definitely replace it if you have had conjunctivitis or similar eye diseases.
    • Kajal & Eyeliner: Dry eyeliner pencils last up to two years. Liquid textures, on the other hand, should only be used for six months.
    • Lipstick and lip gloss: The popular lip products have a shelf life of up to 12 months.
    • Nail polish: Nail polish usually lasts for one to two years. When it becomes very sticky and thick, you should stop using it.
    • Sunscreen: Once opened, sunscreen has a shelf life of six to twelve months. You should therefore not necessarily continue to use creams from last year.
    • Self-tanner: It is best to store self-tanner in the refrigerator – then the tanning formulas will last for six months after opening.
    • Special formulations and active ingredients: Certain formulas, such as Geek & Gorgeous C-Glow, have a shortened shelf life because they contain highly effective active ingredients that are best used fresh. C-Glow is best stored in the refrigerator and will then last for at least three months.

    Find out more in our article: How long does sunscreen last? 10 tips for proper storage and application!

    Shelf life of skincare products

    Product recommendations for your ultimate beauty routine

    Have you really cleaned out your closet and are now looking for new products? Here you will find great products for a great beauty upgrade:

    Transparent Lab – Niacinamide Glow Cream

    Provides a radiant complexion.

    Translation missing: en. product.wishlist.add Translation missing: en. product.wishlist.added
    Your match
    Free shipping
    Bestseller
    Niacinamide Glow Cream
    Transparent Lab 5.0
    ( 100 )
    Niacinamide Glow Cream

    15,90 €

    with the code

    -100%

    50ml - 318,00 €l

    Latest lowest price: 13,52 €

    (Prices incl. VAT, plus shipping)

    Paula's Choice – Skin Perfecting 2% BHA

    Fights blackheads and gives a more even skin tone.

    Translation missing: en. product.wishlist.add Translation missing: en. product.wishlist.added
    Your match
    Free shipping
    Bestseller
    Skin Perfecting 2% BHA Liquid Exfoliant
    Paula's Choice 5.0
    ( 100 )
    Skin Perfecting 2% BHA Liquid Exfoliant

    39,00 €

    with the code

    -100%

    118ml - 330,51 €l

    Latest lowest price: 39,00 €

    (Prices incl. VAT, plus shipping)

    NABLA Cosmetics – Vicious Mascara

    Gives voluminous and defined eyelashes.

    Translation missing: en. product.wishlist.add Translation missing: en. product.wishlist.added
    Your match
    Free shipping
    Bestseller
    Vicious™ Mascara
    NABLA Cosmetics 5.0
    ( 100 )
    Vicious™ Mascara

    26,90 €

    with the code

    -100%

    10ml - 2.690,00 €l

    Latest lowest price: 26,90 €

    (Prices incl. VAT, plus shipping)

    Loving Tan – Bronzing Mousse

    Soft self-tanning mousse for a great holiday tan.

    Translation missing: en. product.wishlist.add Translation missing: en. product.wishlist.added
    Your match
    Free shipping
    Bestseller
    Bronzing Mousse
    Loving Tan 5.0
    ( 100 )
    Bronzing Mousse

    35,90 €

    with the code

    -100%

    120ml - 299,17 €l

    Latest lowest price: 34,11 €

    (Prices incl. VAT, plus shipping)

    Danessa Myricks Beauty – Groundwork Palette - Defining Neutrals

    A versatile palette for beautiful looks.

    Translation missing: en. product.wishlist.add Translation missing: en. product.wishlist.added
    Your match
    Free shipping
    Groundwork Palette - Defining Neutrals
    Danessa Myricks Beauty 5.0
    ( 100 )
    Groundwork Palette - Defining Neutrals

    88,90 €

    with the code

    -100%

    26g - 3.419,23 €kg

    Latest lowest price: 79,70 €

    (Prices incl. VAT, plus shipping)

    NABLA Cosmetics – Skin Realist

    Conceals small bumps and imperfections.

    Translation missing: en. product.wishlist.add Translation missing: en. product.wishlist.added
    Your match
    Free shipping
    Bestseller
    Skin Realist Tinted Balm
    NABLA Cosmetics 5.0
    ( 100 )
    Skin Realist Tinted Balm

    31,90 €

    with the code

    -100%

    48ml - 664,58 €l

    Latest lowest price: 31,90 €

    (Prices incl. VAT, plus shipping)

    NABLA Cosmetics – Beyond Jelly Lipstick

    Ultra-light texture for fuller and gently shiny lips.

    Translation missing: en. product.wishlist.add Translation missing: en. product.wishlist.added
    Your match
    Free shipping
    Beyond Jelly Lipstick
    NABLA Cosmetics 5.0
    ( 100 )
    Beyond Jelly Lipstick

    ab  22,90 €

    with the code

    -100%

    3,2g - 7.156,25 €kg

    Latest lowest price: 22,90 €

    (Prices incl. VAT, plus shipping)

    Bondi Sands – SPF 50+ Face Lotion Fragrance Free

    Gentle formula for sensitive skin.

    Translation missing: en. product.wishlist.add Translation missing: en. product.wishlist.added
    Your match
    Free shipping
    SPF 50+ Everyday Face Lotion
    Bondi Sands 5.0
    ( 100 )
    SPF 50+ Everyday Face Lotion

    12,90 €

    with the code

    -100%

    75ml - 172,00 €l

    Latest lowest price: 11,61 €

    (Prices incl. VAT, plus shipping)

    5 mistakes you should avoid with cosmetics

    1. Incorrect storage: Some cosmetic products, such as make-up, sunscreen and perfume, should not be stored in the bathroom. Humidity can lead to mold or change the formulation because the ingredients react to it.
    2. Unhygienic handling: Clean your make-up brushes and sponges regularly and always wash your hands before applying products such as creams with your hands. You should always use the pipette to pour serums into your hands first and never touch the skin with the pipette, as this can also introduce bacteria into the bottle. When using mascara, do not "pump" it with the brush, otherwise you will only introduce air into the bottle, causing the texture to dry out more quickly.
    3. Leaving products open: The following applies to all types of products – store them in a dry place and protected from light and air. You should also always remove any product residue from the lid.
    4. Pouring cosmetics down the drain: Please never pour product residues down the drain or toilet. The active ingredients of cosmetic products should not end up in the wastewater, as they are very difficult for sewage treatment plants to filter out.
    5. Not clearing out: An important tip with regard to the shelf life of cosmetics is to regularly check the products and radically clear out old cosmetic products. You should no longer use expired cosmetics because they can cause skin irritation.

    We hope you enjoyed this blog post about the shelf life of cosmetics and that you learned something new!

    Artikel teilen:

    Produkte in diesem Artikel

    Translation missing: en. product.wishlist.add Translation missing: en. product.wishlist.added
    Your match
    Free shipping
    Bestseller
    Niacinamide Glow Cream
    Transparent Lab 5.0
    ( 100 )
    Niacinamide Glow Cream

    15,90 €

    with the code

    -100%

    50ml - 318,00 €l

    Latest lowest price: 13,52 €

    (Prices incl. VAT, plus shipping)

    Translation missing: en. product.wishlist.add Translation missing: en. product.wishlist.added
    Your match
    Free shipping
    Bestseller
    Skin Perfecting 2% BHA Liquid Exfoliant
    Paula's Choice 5.0
    ( 100 )
    Skin Perfecting 2% BHA Liquid Exfoliant

    39,00 €

    with the code

    -100%

    118ml - 330,51 €l

    Latest lowest price: 39,00 €

    (Prices incl. VAT, plus shipping)

    Translation missing: en. product.wishlist.add Translation missing: en. product.wishlist.added
    Your match
    Free shipping
    Bestseller
    Vicious™ Mascara
    NABLA Cosmetics 5.0
    ( 100 )
    Vicious™ Mascara

    26,90 €

    with the code

    -100%

    10ml - 2.690,00 €l

    Latest lowest price: 26,90 €

    (Prices incl. VAT, plus shipping)

    Translation missing: en. product.wishlist.add Translation missing: en. product.wishlist.added
    Your match
    Free shipping
    Bestseller
    Bronzing Mousse
    Loving Tan 5.0
    ( 100 )
    Bronzing Mousse

    35,90 €

    with the code

    -100%

    120ml - 299,17 €l

    Latest lowest price: 34,11 €

    (Prices incl. VAT, plus shipping)

    Translation missing: en. product.wishlist.add Translation missing: en. product.wishlist.added
    Your match
    Free shipping
    Groundwork Palette - Defining Neutrals
    Danessa Myricks Beauty 5.0
    ( 100 )
    Groundwork Palette - Defining Neutrals

    88,90 €

    with the code

    -100%

    26g - 3.419,23 €kg

    Latest lowest price: 79,70 €

    (Prices incl. VAT, plus shipping)

    Translation missing: en. product.wishlist.add Translation missing: en. product.wishlist.added
    Your match
    Free shipping
    Bestseller
    Skin Realist Tinted Balm
    NABLA Cosmetics 5.0
    ( 100 )
    Skin Realist Tinted Balm

    31,90 €

    with the code

    -100%

    48ml - 664,58 €l

    Latest lowest price: 31,90 €

    (Prices incl. VAT, plus shipping)

    Translation missing: en. product.wishlist.add Translation missing: en. product.wishlist.added
    Your match
    Free shipping
    Beyond Jelly Lipstick
    NABLA Cosmetics 5.0
    ( 100 )
    Beyond Jelly Lipstick

    ab  22,90 €

    with the code

    -100%

    3,2g - 7.156,25 €kg

    Latest lowest price: 22,90 €

    (Prices incl. VAT, plus shipping)

    Translation missing: en. product.wishlist.add Translation missing: en. product.wishlist.added
    Your match
    Free shipping
    SPF 50+ Everyday Face Lotion
    Bondi Sands 5.0
    ( 100 )
    SPF 50+ Everyday Face Lotion

    12,90 €

    with the code

    -100%

    75ml - 172,00 €l

    Latest lowest price: 11,61 €

    (Prices incl. VAT, plus shipping)

    Weitere Blog-Artikel, die dich interessieren könnten

    Nahaufnahme des Gesichts einer lächelnden Frau mit dem "Glass Skin"-Look: Ihre Haut ist sehr glänzend und ihre Lippen glänzen.
    Magdalena Struck 22. July 2025

    Glass Skin: 8 Steps to a Flawless Complexion

    Glass skin describes particularly flawless and well-hydrated skin that practically shines with its radiance. But what...

    Glass skin describes particularly flawless and well-hydrated skin that practically shines with its radiance. But what's behind this perfect skin result? Learn the...

    Frau mit Sommersprossen nutzt einen violetten Gesichtsroller zur Hautpflege; ihre Haut glänzt frisch und gepflegt im Nahaufnahmebild.
    Magdalena Struck 18. July 2025

    Remove Age Spots: Tips For an Even Complexion

    Pigment spots, also known as age spots or hyperpigmentation, are often caused by sun exposure, hormonal changes, or a...

    Pigment spots, also known as age spots or hyperpigmentation, are often caused by sun exposure, hormonal changes, or as a result of skin injuries. There are numero...

    Frau mit langen Haaren und pinken Strähnen trägt Spitzenoberteil und auffälliges pinkes Augen-Make-up, steht mit geschlossenen Augen im Freien.
    Magdalena Struck 18. July 2025

    Festival Makeup: Your Guide to Radiant Looks

    The 2025 festival season is just around the corner — and that means it's time for creative, eye-catching, and colorfu...

    The 2025 festival season is just around the corner — and that means it's time for creative, eye-catching, and colorful festival makeup looks! Whether you're headi...

    Eine Frau mit langen, braunen Haaren steht in rotem Bikini mit dem Rücken zur Kamera am Strand und blickt auf das ruhige Meer.
    Magdalena Struck 18. July 2025

    Beach Waves: Simple Instructions for the Perfect Summer Look

    Beach waves are a particularly popular hairstyle trend – after all, these loose waves not only exude pure summer vibe...

    Beach waves are a particularly popular hairstyle trend – after all, these loose waves not only exude pure summer vibes, but are also wonderfully timeless. After a...

     Ein Mann mit Bart und geschminkten Augen blickt nach rechts. Sein Gesicht wird von einem Regenbogenlicht beleuchtet.
    Magdalena Struck 18. July 2025

    Pride Makeup: How to make a colorful statement

    With Pride makeup, you'll not only turn heads, but also make a statement. Whether for Pride Month, Christopher Street...

    With Pride makeup, you'll not only turn heads, but also make a statement. Whether for Pride Month, Christopher Street Day, or just for fun, Pride makeup with the ...

    Frau in grünem Top sitzt mit geschlossenen Augen in der Sonne, Gesicht und Dekolleté glänzen im warmen Licht auf Steinboden.
    Magdalena Struck 18. July 2025

    Summer Skincare – The Perfect Routine for Radiant Skin

    Summer is finally here! With rising temperatures and more hours of sunshine, not only are our wardrobes changing, but...

    Summer is finally here! With rising temperatures and more hours of sunshine, not only are our wardrobes changing, but so are our skin's needs. Sun, salt or chlori...

    Eine Frau mit rotem Haar und blauen Augen lächelt, während sie Creme auf ihre Wange trägt.
    Magdalena Struck 18. July 2025

    What to Do About Oily Skin? Tips and Routines to Combat Shine

    For many, oily skin comes with annoying side effects: a shiny complexion, enlarged pores, and a tendency toward blemi...

    For many, oily skin comes with annoying side effects: a shiny complexion, enlarged pores, and a tendency toward blemishes can be frustrating. But don't worry, wit...

    Mann mit braunen Augen und dunkeln Haaren trägt eine olivgrüne Gesichtsmaske.
    Magdalena Struck 18. July 2025

    Fruit Acid Exfoliant: Your Guide to Even Skin

    Fruit acid exfoliants are truly multitalented when it comes to skin renewal and rejuvenation. Whether you use them pr...

    Fruit acid exfoliants are truly multitalented when it comes to skin renewal and rejuvenation. Whether you use them professionally or conveniently at home, fruit a...

    Frau im weißen Top blickt zur Seite, trägt eine blaue Tasche über der Schulter und steht inmitten einer weiten Sandlandschaft.
    Magdalena Struck 18. July 2025

    Sun protection hair: Useful care tips for your summer vacation

    While we diligently protect our skin with sunscreen, we often forget about an important part of our body: our hair. I...

    While we diligently protect our skin with sunscreen, we often forget about an important part of our body: our hair. It is also exposed to harmful UV rays and can ...

    Eine gebräunte Frau liegt neben einem Pool unter dem Schatten einer Palme
    Magdalena Struck 18. July 2025

    What UV index is best for tanning?

    A gentle tan often makes us look fresh and healthy. But caution is advised, as the sun's UV rays can also be harmful....

    A gentle tan often makes us look fresh and healthy. But caution is advised, as the sun's UV rays can also be harmful. Therefore, it's important to understand whic...

    Eine Frau mit langen braunen Haaren und rotem Bikini am Meer.
    Magdalena Struck 18. July 2025

    Bacne: Tips for getting rid of annoying pimples on your back

    Pimples are always annoying, but what do you do when they suddenly appear on your back? Don't worry, you're not alone...

    Pimples are always annoying, but what do you do when they suddenly appear on your back? Don't worry, you're not alone, and there are effective ways to get bacne u...

    „Nahaufnahme eines Gesichts mit betonten Augen, braunen Augen und definierten Wimpern sowie buschigen, gepflegten Augenbrauen.
    Magdalena Struck 18. July 2025

    Tubing Mascara: The Innovation for Beautiful Eyelashes?

    Tubing mascara is considered the hottest product of the season and has already caused quite a stir on TikTok and...

    Tubing mascara is considered the hottest product of the season and has already caused quite a stir on TikTok and other social media platforms. This new formu...

    Frau trägt ein Gesichtsserum mit einer Pipette auf.
    Magdalena Struck 18. July 2025

    Glycolic acid: Effects and Tips for its Usage

    Glycolic acid: What is this acid and what benefits does it offer for your skin? Here you'll find all the answers to t...

    Glycolic acid: What is this acid and what benefits does it offer for your skin? Here you'll find all the answers to the most important questions and learn how to ...

    Frau mit dunklen Haaren beim Auftragen von Augencreme mit roten Fingernägeln.
    Magdalena Struck 18. July 2025

    What Is BHA?

    BHA is one of the best-known skincare ingredients. But what exactly is BHA and what effects does it have on your skin...

    BHA is one of the best-known skincare ingredients. But what exactly is BHA and what effects does it have on your skin? You can find all the answers to the most im...

    Frau mit kurzem braunem Haar, makellosem Teint und auffälligem roten Lippenstift vor rosa Hintergrund, elegant geschminkt.
    Magdalena Struck 18. July 2025

    Valentine's Day Make-up: Guide for the Romantic Look

    Valentine's Day is the perfect opportunity for a beautiful and romantic make-up look. This will perfectly accentuate ...

    Valentine's Day is the perfect opportunity for a beautiful and romantic make-up look. This will perfectly accentuate your facial features and ensure a successful ...

    Eine Purish Einkaufstasche mit mehreren Bestsellern vor pastellfarbenem Hintergrund.
    Magdalena Struck 18. July 2025

    Beauty Gifts: 20+ Unique Ideas for Beauty Fans

    Are you looking for a suitable beauty gift for a special occasion? Get inspired by our ideas here, which are a great ...

    Are you looking for a suitable beauty gift for a special occasion? Get inspired by our ideas here, which are a great choice for Christmas, birthdays or other occa...

    Zwei Hände halten Cocktailgläser gefüllt mit Mini-Diskokugeln und Make-up Produkten.
    Magdalena Struck 18. July 2025

    Make-up gift sets: 20+ inspirations for make-up lovers

    With a make-up gift set, you can give a great selection of products that will take make-up to a new level. The specia...

    With a make-up gift set, you can give a great selection of products that will take make-up to a new level. The special thing about make-up sets like this is that ...

    Frau mit langem dunkelbraunem Haar vor hellem Hintergrund.
    Magdalena Struck 18. July 2025

    Stimulate hair growth: 5 effective tips for long and full hair

    Are you suffering from hair loss or do you want to support your natural hair growth? Find out here how you can boost ...

    Are you suffering from hair loss or do you want to support your natural hair growth? Find out here how you can boost your hair growth with simple yet effective ti...

    Frau mit glowy Haut hält ein Hyaluron-Serum von Nø Cosmetics vor ihr Gesicht und blickt selbstbewusst in die Kamera.
    Magdalena Struck 21. July 2025

    Skincare in winter: 7 helpful tips to protect your skin

    Dry hands, chapped lips and irritated skin - winter brings with it lower temperatures and unpleasant skin conditions....

    Dry hands, chapped lips and irritated skin - winter brings with it lower temperatures and unpleasant skin conditions. Find out with our tips and valuable recommen...

    Drei elegant gekleidete Frauen stoßen mit Gläsern auf dem Sofa an, im Hintergrund steht ein geschmückter Weihnachtsbaum.
    Magdalena Struck 18. July 2025

    New Year's Eve Make-up 2024: Trendy looks and great tips for re-applying make-up

    The year is coming to an end and everyone is already looking forward to the party of the year: New Year's Eve. What y...

    The year is coming to an end and everyone is already looking forward to the party of the year: New Year's Eve. What you can't do on this special evening, in addit...

    Sieben Beauty-Produkte auf klaren Podesten und wolkenähnlichen schwarz-weiß gestreiften Objektiven im Hintergrund.
    Magdalena Struck 18. July 2025

    Black Friday Beauty Deals: The Best Tips

    With Black Friday 2024 or Black Week or even the Black Month, which we celebrate at PURISH, great offers and big disc...

    With Black Friday 2024 or Black Week or even the Black Month, which we celebrate at PURISH, great offers and big discounts await you. But what is really worth it ...

    Frau mit kurzem braunem Haar, makellosem Teint und auffälligem roten Lippenstift vor rosa Hintergrund, elegant geschminkt.
    Magdalena Struck 21. July 2025

    Make-up for Christmas: A festive look in just a few steps

    In addition to delicious food and lovely gifts, Christmas also includes a festive look, especially a radiant Christma...

    In addition to delicious food and lovely gifts, Christmas also includes a festive look, especially a radiant Christmas make-up. With glittering and sparkling text...

    Frau mit glänzendem, voluminösem, dunkelbraunem Haar und Off-Shoulder-Oberteil blickt zur Seite vor hellem Hintergrund.
    Magdalena Struck 18. July 2025

    Glass Hair: In just 4 steps to ultimate shiny hair

    Glass Hair is the name given to the beautiful hair trend of stars like Kim Kardashian & Co., where your hair is a...

    Glass Hair is the name given to the beautiful hair trend of stars like Kim Kardashian & Co., where your hair is as smooth and shiny as glass. Find out here ho...

    Frau verwendet ein rotes LED-Gerät zur Gesichtsbehandlung vor einem Spiegel, umgeben von rosa und weißen Blumen.
    Magdalena Struck 18. July 2025

    LED light therapy: The secret to radiant skin?

    LED light therapy has been considered an effective beauty treatment for years. In addition to light treatments in stu...

    LED light therapy has been considered an effective beauty treatment for years. In addition to light treatments in studios, there are now also practical LED device...

    Lächelnde Frau mit lockigem Haar trägt einen schäumenden Cleanser auf ihr Gesicht auf.
    Magdalena Struck 18. July 2025

    Strengthen the skin barrier: 5 repairing steps for the skin

    You can imagine your skin barrier as a wall that protects your skin from external influences. If it is damaged, it ca...

    You can imagine your skin barrier as a wall that protects your skin from external influences. If it is damaged, it can become very unpleasant. Here you will find ...

    Zwei Frauen in farbigen Bikinis posieren lachend zwischen tropischen Palmen und Pflanzen am Strand unter blauem Himmel.
    Magdalena Struck 21. July 2025

    Removing self-tanner: Simple instructions to prevent annoying stains

    Has this ever happened to you? You've finally tried the self-tanner for a beautiful, even tan and oh no! Now the resu...

    Has this ever happened to you? You've finally tried the self-tanner for a beautiful, even tan and oh no! Now the result looks more like a zebra instead of a golde...

    Frau mit glatter Haut trägt Produkt auf die Wange auf und betont ihren natürlichen Glow.
    Magdalena Struck 18. July 2025

    Peptide skincare: The miracle weapon for youthful skin?

    Peptides are taking the beauty world by storm and promise youthful skin and fewer wrinkles. But what exactly are pept...

    Peptides are taking the beauty world by storm and promise youthful skin and fewer wrinkles. But what exactly are peptides and do they really do what they promise?...

    Eine Frau mit Handtuch auf dem Kopf trägt Serum mit einer Pipette auf ihre Wange auf.
    Magdalena Struck 18. July 2025

    Clean Girl Aesthetic: the new Minimalistic-Trend

    The Clean Girl Aesthetic is a well-known TikTok trend that many girls and women emulate. But what is behind this tren...

    The Clean Girl Aesthetic is a well-known TikTok trend that many girls and women emulate. But what is behind this trend and how can it be implemented? Find out her...

    Hand hält eine Pipette mit durchsichtigem Serum vor orangem Hintergrund.
    Magdalena Struck 18. July 2025

    Niacinamide effect: This is what lies behind the popular skin care ingredient

    Niacinamide is one of the best-known ingredients in skincare. But what is behind it and how does niacinamide actuall...

    Niacinamide is one of the best-known ingredients in skincare. But what is behind it and how does niacinamide actually work? Find out useful information about the...

    Eine Frau mit braunem welligem Haar und sanftem Make-up-Look vor weißen Vorhängen.
    Magdalena Struck 18. July 2025

    Bridal make-up: Professional tips for a successful look

    Bridal make-up is an essential part of a successful look as a bride. It emphasizes your natural features and can mak...

    Bridal make-up is an essential part of a successful look as a bride. It emphasizes your natural features and can make you shine even more on your wedding day. It...

    Zwei Frauen am Meer halten schwarze Flaschen vor ihre Augen, tragen Bikinis und genießen lachend die Sonne am türkisblauen Wasser.
    Magdalena Struck 18. July 2025

    Get tanned quickly: 7 effective tips for great results

    A golden summer tan is the most beautiful accessory and for many it is one of the goals of the big summer vacation, a...

    A golden summer tan is the most beautiful accessory and for many it is one of the goals of the big summer vacation, along with relaxation. But how do you manage t...

    Frau mit braunen langen Haar ohne Make-up vir beigem Hintergrund.
    Magdalena Struck 18. July 2025

    Prevent wrinkles: The big smart aging guide for a youthful complexion

    We all want to keep our skin even and smooth for as long as possible. But how can you prevent wrinkles and counterac...

    We all want to keep our skin even and smooth for as long as possible. But how can you prevent wrinkles and counteract their formation? In this guide you will fin...

    Frau in weißem Bikini-Oberteil lehnt sich in der Sonne zurück, schließt die Augen und genießt entspannt den Sommertag im Freien.
    Magdalena Struck 18. July 2025

    Hair Oiling: How the hair care trend works

    Hair oiling is one of the most popular hair care trends on social media platforms like TikTok & Co. Oiling the sc...

    Hair oiling is one of the most popular hair care trends on social media platforms like TikTok & Co. Oiling the scalp and hair is said to have many effects on ...

    Frau mit langen, blonden Haaren und gemustertem Kopftuch steht selbstbewusst vor einer orangeroten Felswand in der Sonne.
    Magdalena Struck 18. July 2025

    No-make-up look: 5 steps to a trendy look

    The no-make-up look makes you look more radiant without much effort. Because it doesn't always take much to create a...

    The no-make-up look makes you look more radiant without much effort. Because it doesn't always take much to create a skillful make-up look. Learn here step by st...

    Frau mit gelbem Hut betrachtet konzentriert eine rosafarbene Lotion-Flasche mit der Aufschrift ‚BALIBODY‘ bei Sonnenlicht am Pool.
    Magdalena Struck 18. July 2025

    Shelf life of cosmetics: How long can you use products?

    You've probably experienced this before: As a beauty lover, you'd love to place a new order every week with the hotte...

    You've probably experienced this before: As a beauty lover, you'd love to place a new order every week with the hottest products of the season. After all, it's in...

    Zwei Frauen in Badeanzügen posieren entspannt an einer Palme auf einem tropischen Sandstrand mit Palmen und blauem Meer im Hintergrund.
    Magdalena Struck 18. July 2025

    Packing list for a beach holiday: What you must not forget

    Summer, sun, sea: Let's go on a well-deserved beach holiday - but what should you take with you and what should you d...

    Summer, sun, sea: Let's go on a well-deserved beach holiday - but what should you take with you and what should you definitely not forget? With our packing list f...

    Zwei Frauen mit dunkeln Haaren und erdigen Make-up-Looks vor beigem Hintergrund.
    Magdalena Struck 18. July 2025

    Foundation Finder: How to create a flawless complexion

    Foundation is considered one of the most important steps in your make-up routine. After all, it can conceal small imp...

    Foundation is considered one of the most important steps in your make-up routine. After all, it can conceal small imperfections and uneven skin and give you a fla...

    Frau mit langen, dunklen Locken und natürlichem Make-up blickt selbstbewusst in die Kamera, während ihr Haar dynamisch im Wind weht.
    Magdalena Struck 18. July 2025

    Vitamins for hair: 14 tips for fuller hair

    With the right vitamins, you can counteract hair loss and strengthen your hair from the inside. Vitamins and the righ...

    With the right vitamins, you can counteract hair loss and strengthen your hair from the inside. Vitamins and the right amounts of minerals also play a major role ...

    Zwei Frauen mit dunklen Features vor weißem Hintergrund.
    Magdalena Struck 18. July 2025

    Vitamins for the skin: 13 tips for a radiant complexion

    Do you want to do something good for your skin and enjoy a radiant, even complexion? Proper skin care starts from the...

    Do you want to do something good for your skin and enjoy a radiant, even complexion? Proper skin care starts from the inside - because with the right diet and eno...

    Eine Frau mit dunklen Features hält einen pfirsichfarbenen Blush vor weißem Hintergrund.
    Magdalena Struck 18. July 2025

    Applying blush: The ultimate guide to a great complexion

    With rouge or blush you can give your face a great burst of color and make your complexion appear more radiant. If yo...

    With rouge or blush you can give your face a great burst of color and make your complexion appear more radiant. If you are still unsure about how to use rouge, th...

    Frau mit blondem Haar lehnt mit dem Ellenbogen an einer Wand.
    Magdalena Struck 21. July 2025

    Scalp care: tips and trends for every hair type

    The scalp is an important factor for healthy and shiny hair. According to many voices on social media, the right scal...

    The scalp is an important factor for healthy and shiny hair. According to many voices on social media, the right scalp care can even stimulate hair growth. But wh...

    Nahaufnahme einer Pipette mit durchsichtigem Serum auf rosafarbenem Untergrund, mit glänzender Textur und kleinen Bläschen.
    Magdalena Struck 18. July 2025

    Will retinol be banned in the EU?

    Retinol is considered one of the most effective and popular anti-aging ingredients. The EU has now published a new co...

    Retinol is considered one of the most effective and popular anti-aging ingredients. The EU has now published a new cosmetics regulation that affects, among other ...

    Frau mit langen, welligen, glänzenden braunen Haaren in weißem Top, von hinten vor braunem Hintergrund fotografiert.
    Magdalena Struck 18. July 2025

    Olaplex Application: The ultimate guide and helpful tips

    Olaplex is one of the most popular hair care brands and is recommended by numerous hairdressers. But what can the pro...

    Olaplex is one of the most popular hair care brands and is recommended by numerous hairdressers. But what can the products really do and how do they work? We'll s...

    Ansicht des Rückens einer Person mit Sonnencreme mit Sonnenmuster vor dem Meer.
    Magdalena Struck 18. July 2025

    How long does sunscreen last? 10 tips for proper storage and application

    For a day in the sun, you need one thing the most: sunscreen. After all, it protects your skin from harmful UV rays a...

    For a day in the sun, you need one thing the most: sunscreen. After all, it protects your skin from harmful UV rays and saves you from painful sunburn. You found ...

    Frau mit lockigem Haar und glowy Haut posiert mit geschlossenen Augen hinter einem grünen Palmblatt vor rosa Hintergrund.
    Magdalena Struck 18. July 2025

    Hyaluronic acid: its benefits and effects on your skin

    As soon as you start thinking a little more about skincare, you can't avoid it: hyaluronic acid. You can find this ac...

    As soon as you start thinking a little more about skincare, you can't avoid it: hyaluronic acid. You can find this active ingredient in a variety of creams, serum...

    Frau mit Handtuchturban trägt vor dem Spiegel mit einer Pipette ein Pflegeprodukt auf ihr Gesicht auf – Pflegeroutine im Bad.
    Magdalena Struck 18. July 2025

    Vitamin C for the skin: The best tips for application

    You probably know vitamin C as a booster for your immune system. But the vitamin also has a lot to offer in skin care...

    You probably know vitamin C as a booster for your immune system. But the vitamin also has a lot to offer in skin care, because as an anti-aging ingredient, vitami...