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Trends

Discover the hottest trends in the beauty world! Get inspired by our hand-picked products to take your beauty routine to the next level.
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N°4 Bond Maintenance Shampoo
This shampoo strengthens the hair.
N°4 Bond Maintenance Shampoo N°4 Bond Maintenance Shampoo
OLAPLEX 5.0
( 100 )
N°4 Bond Maintenance Shampoo

25,52 € 31,90 €

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250ml - 102,08 €/L

Latest lowest price: 25,52 €

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Close-Up Baking & Setting Powder Translucent
A super light setting powder for every day.
Close-Up Baking & Setting Powder Translucent Close-Up Baking & Setting Powder Translucent
NABLA Cosmetics 5.0
( 100 )
Close-Up Baking & Setting Powder Translucent

24,90 €

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30g - 830,00 €/kg

Latest lowest price: 24,90 €

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Cheek Shaper Brush
Contours on point!
NABLA Cosmetics 5.0
( 100 )
Cheek Shaper Brush

13,90 €

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Brow Divine
This eyebrow pencil ensures perfectly defined brows.
Brow Divine Brow Divine
NABLA Cosmetics 5.0
( 100 )
Brow Divine

20,90 €

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08ml - 261.250,00 €/L

Latest lowest price: 20,90 €

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Venus
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Bonne Mine Brush
Eye-catcher in your brush collection.
NABLA Cosmetics 5.0
( 100 )
Bonne Mine Brush

13,90 €

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Latest lowest price: 10,24 €

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Tan Removing & Skin Polishing Glove To Remove Self Tan
For flawless, clean skin.
Tan Removing & Skin Polishing Glove To Remove Self Tan Tan Removing & Skin Polishing Glove To Remove Self Tan

31,90 €

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Easy To Reach Back Applicator For Self Tanning
Is ideal for tanning hard-to-reach areas.
Easy To Reach Back Applicator For Self Tanning Easy To Reach Back Applicator For Self Tanning

25,90 €

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Deluxe Gradual Tan
Gives you a natural glow all year round.
Deluxe Gradual Tan Deluxe Gradual Tan
Loving Tan 5.0
( 100 )
Deluxe Gradual Tan

31,90 €

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Latest lowest price: 31,90 €

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Dark
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Cutie Palette
The eyeshadow palette for cutie looks.
Cutie Palette Cutie Palette
NABLA Cosmetics 5.0
( 100 )
Cutie Palette

27,90 €

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Latest lowest price: 27,90 €

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Platinum
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Bronze Shimmer Luminous Cream
Adds depth to your natural tone.
Bronze Shimmer Luminous Cream Bronze Shimmer Luminous Cream
Loving Tan 5.0
( 100 )
Bronze Shimmer Luminous Cream

34,90 €

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Latest lowest price: 33,06 €

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Dark
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Skin Perfecting 2% BHA Liquid Exfoliant
Let yourself be inspired by the worldwide bestseller from Paula's Choice.
Skin Perfecting 2% BHA Liquid Exfoliant Skin Perfecting 2% BHA Liquid Exfoliant
Paula's Choice 5.0
( 100 )
Skin Perfecting 2% BHA Liquid Exfoliant

33,15 € 39,00 €

-15%

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118ml - 280,93 €/L

Latest lowest price: 31,19 €

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2% BHA Body Spot Exfoliant
Is your body marked by rough, dry and uneven skin? Not anymore!
2% BHA Body Spot Exfoliant 2% BHA Body Spot Exfoliant
Paula's Choice 5.0
( 100 )
2% BHA Body Spot Exfoliant

33,15 € 39,00 €

-15%

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210ml - 157,86 €/L

Latest lowest price: 39,00 €

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SATIN BLEND gel eyeliner
Smooth eyeliner texture for both precise and smudged lines.
SATIN BLEND gel eyeliner SATIN BLEND gel eyeliner
Essence 5.0
( 100 )
SATIN BLEND gel eyeliner

2,99 €

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Very Cherry
A light hair oil for smooth, revitalized lengths – with real cherry extract and a sweet fragrance.
Very Cherry Very Cherry
Hair Syrup 5.0
( 100 )
Very Cherry

23,90 €

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-100%

50ml - 478,00 €/L

Latest lowest price: 23,90 €

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Honeydew
An ultra-lightweight leave-in oil for smooth, shiny hair – perfect as a primer or finisher.
Honeydew Honeydew
Hair Syrup 5.0
( 100 )
Honeydew

23,90 €

with the code

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50ml - 478,00 €/L

Latest lowest price: 23,90 €

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NABLA Advent Calendar 2025
12 days, 15 beauty highlights – discover luxurious NABLA favorites
NABLA Advent Calendar 2025 NABLA Advent Calendar 2025
NABLA Cosmetics 5.0
( 100 )
NABLA Advent Calendar 2025

159,90 € 285,00 €

-44%

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Latest lowest price: 285,00 €

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Oxygen Water
Innovative toner spray for a matte and even complexion.
Oxygen Water Oxygen Water
MERME 5.0
( 100 )
Oxygen Water

7,90 €

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Latest lowest price: 7,90 €

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enjoy tøday Vitamin C Serum
An antioxidant serum with 10% vitamin C.
enjoy tøday Vitamin C Serum enjoy tøday Vitamin C Serum
Nø Cosmetics 5.0
( 100 )
enjoy tøday Vitamin C Serum

16,95 €

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Latest lowest price: 11,53 €

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Starter Kit
Caring set with double cleansing duo, toner and moisturizer.
Starter Kit Starter Kit
ANUA 5.0
( 100 )
Starter Kit

106,97 € 112,60 €

-5%

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200ml - 534,85 €/L

Latest lowest price: 106,68 €

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Double Cleanse Duo
Effective cleansing duo for a pore-refining effect.
Double Cleanse Duo Double Cleanse Duo
ANUA 5.0
( 100 )
Double Cleanse Duo

53,01 € 55,80 €

-5%

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200ml - 265,05 €/L

Latest lowest price: 52,86 €

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3-Step K-Beauty Routine
Effective routine for refined and balanced skin.
3-Step K-Beauty Routine 3-Step K-Beauty Routine
ANUA 5.0
( 100 )
3-Step K-Beauty Routine

82,37 € 86,70 €

-5%

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200ml - 411,85 €/L

Latest lowest price: 82,14 €

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Clear Self Tanning Gel
Sun-kissed finish in an instant.
Clear Self Tanning Gel Clear Self Tanning Gel
Bali Body 5.0
( 100 )
Clear Self Tanning Gel

25,90 €

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Latest lowest price: 25,90 €

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Adventure Time Tree Trunks Lip Scrub
Lip scrub for soft lips.
Adventure Time Tree Trunks Lip Scrub Adventure Time Tree Trunks Lip Scrub
Lethal Cosmetics 5.0
( 100 )
Adventure Time Tree Trunks Lip Scrub

13,90 €

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Latest lowest price: 13,90 €

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Adventure Time BMO Pocket Mirror
Practical mirror for on the go.
Adventure Time BMO Pocket Mirror Adventure Time BMO Pocket Mirror
Lethal Cosmetics 5.0
( 100 )
Adventure Time BMO Pocket Mirror

11,90 €

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Latest lowest price: 11,90 €

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Beauty trends: The most hyped products from TikTok & Co.

Beauty products and new hacks can go viral overnight, especially on TikTok. Whether it's make-up or skincare, you probably only know some products because they became known through social media.

5 beautiful make-up trends

Especially the eyebrows have been in the spotlight recently with the well-known fluffy brows trend. The eyebrows are brushed upwards and fixed - the goal is a look like you've just had a brow lift. With brow lifting sets for home, this can even be achieved for a longer period of time.

If you don't want to commit to the look for a long time, you can use long-lasting eyebrow gels, special soap for the eyebrows and wax. This will wonderfully emphasize the natural look of the eyebrows.

Today, it's all about naturalness: With the no-make-up make-up look, you can conceal slight imperfections and emphasize your natural beauty without digging too deep into your cosmetic bag.

And above all, it can be glowy! Mattifying powder is out for now, we use products that make our complexion glow. It can also be pink and strawberry-colored with Strawberry Make-up. A velvety cream or liquid blush adds color to the complexion and can also be dabbed onto the lips. A few more fake freckles and the strawberry make-up look is complete!

For the lips, Lip Tints and Lip Oils that give the lips a great color, feel super comfortable and also care for them wonderfully.

At PURISH you will find a great selection of trendy make-up products! You can recreate these unique make-up looks in no time.

Our Make-up trend brands contain:

6 innovative skincare trends

There is one skincare trend we are particularly celebrating and that is: focusing more on active ingredients and formulations and accumulating real professional knowledge.

At Korean Skincare you'll probably come across unknown ingredients that have traditionally been used in products in South Korea for quite some time. Korean skincare has definitely been a booming trend for years. After all, who doesn't want smooth, glowy glass skin?

One product in particular has experienced a real hype and is considered one of the trendiest lip care and is also from the Korean skincare segment: The Laneige Lip Sleeping Mask EX. It provides your lips with plenty of moisture overnight and plumps them up beautifully.

At night we generally like to care for our skin a little more intensively or use special treatments against pimples – a new trend are pimple patches! You shouldn't touch your face or even press on pimples anymore. The patches prevent exactly that and have an antibacterial effect, so that the impurities are effectively combated.

One of the most important and first steps in the skincare routine is the cleansing. Impurities occur mainly when the face is not cleansed regularly and thoroughly enough. The pores become clogged and pimples and blackheads form.

One of our favorite beauty trends is therefore the Double cleansing. Here you first wash your face with an oil-based cleanser and then with a water-based cleanser. This washes away oil-based products first and then gently removes water-based products in the second step. A real game changer!

But that’s not all: With the proper care you protect and nourish your skin and we are thrilled that, above all, Sun protection (SPF) has become a real trend in recent years. There are now great formulations specifically for the face that do not leave any white residue and are perfect for daily use.

At PURISH you will find fantastic Trend products from the skincare collection!

Among others, we have Skincare trend brands like:

2 hyped body care trends

For the body there is one thing that is particularly hyped at TikTok & Co.: A beautiful tan. It also exists from the bottle – Self Tan! Because with self-tanner at least you don’t have to expose yourself to harmful UV rays.

If you are tired of the tan or it is slowly fading, Self-tanning remover is the ideal choice and becoming much more popular in the recent years.

At PURISH you will find great Tanning & SPF Essentials and more personal care products from Top brands, like for example:

4 hair trends for magical looks

In 2024, we love our natural hair structure and give our hair a lot of love - and our scalp! Scalp care is now part of our hair routine and trends like the curly hair method have grown immensely and suitable products to create soft curls, are in the hype.

We also want to subject our hair to a little less heat and therefore rely on heatless curl methods, with which you can conjure up great beach waves and more volume overnight.

The elegant sleek style is a big contrast. In the sleek hair look, the hair is styled with gel, mousse or hair wax. Sleek braids or sleek buns are elegant styles that are also wonderfully wearable in everyday life.

Discover great hair products for trendy looks, from Trend brands like:

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