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Trends

Discover the hottest trends in the beauty world! Get inspired by our hand-picked products to take your beauty routine to the next level.
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Age Smart Kit
A clever trio against fine lines and wrinkles.
Age Smart Kit Age Smart Kit
Geek & Gorgeous 5.0
( 100 )
Age Smart Kit

36,77 €

with the code

-5%

90ml - 408,56 €/L

Original price: 38,70 € -5%

Latest lowest price: 36,77 €

(Prices incl. VAT, plus shipping)

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NORDIC HYDRA [LAHDE] Arctic Aqua Foaming Cleanser
A gentle cleansing foam that leaves your skin feeling smooth.
NORDIC HYDRA [LAHDE] Arctic Aqua Foaming Cleanser NORDIC HYDRA [LAHDE] Arctic Aqua Foaming Cleanser
Lumene 5.0
( 100 )
NORDIC HYDRA [LAHDE] Arctic Aqua Foaming Cleanser

12,90 €

with the code

-0%

15ml - 860,00 €/L

Latest lowest price: 12,26 €

(Prices incl. VAT, plus shipping)

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Sparkl
A multifunctional liquid eyeshadow that makes your skin sparkle.
Sparkl Sparkl
LH Cosmetics 5.0
( 100 )
Sparkl

27,90 €

with the code

-0%

22.1g - 1.262,44 €/kg

Latest lowest price: 27,90 €

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Flirt
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Crayon
A versatile stick for face and body.
Crayon Crayon
LH Cosmetics 5.0
( 100 )
Crayon

19,90 €

with the code

-0%

1.2g - 16.583,33 €/kg

Latest lowest price: 19,89 €

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Zhao
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Angel Aura
The primer serum with a nourishing effect.
Angel Aura Angel Aura
NABLA Cosmetics 5.0
( 100 )
Angel Aura

31,90 €

with the code

-0%

30ml - 1.063,33 €/L

Latest lowest price: 31,90 €

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Dream Coat For Curly Hair
An ultra light spray for curly hair.
Dream Coat For Curly Hair Dream Coat For Curly Hair
Color Wow 5.0
( 100 )
Dream Coat For Curly Hair

33,90 €

with the code

-0%

200ml - 169,50 €/L

Latest lowest price: 33,90 €

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Zitcontrol® SPF 50
Acne treatment and SPF 50 sunscreen in one!
Zitcontrol® SPF 50 Zitcontrol® SPF 50
Acnemy 5.0
( 100 )
Zitcontrol® SPF 50

18,90 €

with the code

-0%

40ml - 472,50 €/L

Latest lowest price: 18,89 €

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Zitless®
Effective patches against blind pimples under the skin!
Zitless® Zitless®
Acnemy 5.0
( 100 )
Zitless®

10,90 €

with the code

-0%

2,18 € each

Latest lowest price: 10,90 €

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Dryzit®
The cure for inflamed pimples!
Dryzit® Dryzit®
Acnemy 5.0
( 100 )
Dryzit®

15,90 €

with the code

-0%

30ml - 530,00 €/L

Latest lowest price: 15,90 €

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Lip Sleeping Mask
Nourishes & exfoliates your lips overnight.
Lip Sleeping Mask Lip Sleeping Mask
Laneige 5.0
( 100 )
Lip Sleeping Mask

23,90 €

with the code

-0%

100ml - 239,00 €/L

Latest lowest price: 23,90 €

(Prices incl. VAT, plus shipping)

Apple Lime
Apple Lime
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Vicious™ Mascara
Extreme volume meets extra precise definition.
Vicious™ Mascara Vicious™ Mascara
NABLA Cosmetics 5.0
( 100 )
Vicious™ Mascara

26,90 €

with the code

-0%

10ml - 2.690,00 €/L

Latest lowest price: 26,90 €

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Rapid Tanning Mist
Your tanning accelerator for super fast tanning results.
Rapid Tanning Mist Rapid Tanning Mist
The Fox Tan 5.0
( 100 )
Rapid Tanning Mist

20,90 €

with the code

-0%

120ml - 174,17 €/L

Latest lowest price: 16,72 €

(Prices incl. VAT, plus shipping)

Fragrance Free - 120 ml
Fragrance Free - 120 ml
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Rapid Tanning Elixir
Less sun, more tan - with the Rapid Elixir this is no longer a problem!
Rapid Tanning Elixir Rapid Tanning Elixir
The Fox Tan 5.0
( 100 )
Rapid Tanning Elixir

ab  21,90 €

with the code

-0%

120ml - 182,50 €/L

Latest lowest price: 17,52 €

(Prices incl. VAT, plus shipping)

Fragrance Free - 120 ml
Fragrance Free - 120 ml

Beauty trends: The most hyped products from TikTok & Co.

Beauty products and new hacks can go viral overnight, especially on TikTok. Whether it's make-up or skincare, you probably only know some products because they became known through social media.

5 beautiful make-up trends

Especially the eyebrows have been in the spotlight recently with the well-known fluffy brows trend. The eyebrows are brushed upwards and fixed - the goal is a look like you've just had a brow lift. With brow lifting sets for home, this can even be achieved for a longer period of time.

If you don't want to commit to the look for a long time, you can use long-lasting eyebrow gels, special soap for the eyebrows and wax. This will wonderfully emphasize the natural look of the eyebrows.

Today, it's all about naturalness: With the no-make-up make-up look, you can conceal slight imperfections and emphasize your natural beauty without digging too deep into your cosmetic bag.

And above all, it can be glowy! Mattifying powder is out for now, we use products that make our complexion glow. It can also be pink and strawberry-colored with Strawberry Make-up. A velvety cream or liquid blush adds color to the complexion and can also be dabbed onto the lips. A few more fake freckles and the strawberry make-up look is complete!

For the lips, Lip Tints and Lip Oils that give the lips a great color, feel super comfortable and also care for them wonderfully.

At PURISH you will find a great selection of trendy make-up products! You can recreate these unique make-up looks in no time.

Our Make-up trend brands contain:

6 innovative skincare trends

There is one skincare trend we are particularly celebrating and that is: focusing more on active ingredients and formulations and accumulating real professional knowledge.

At Korean Skincare you'll probably come across unknown ingredients that have traditionally been used in products in South Korea for quite some time. Korean skincare has definitely been a booming trend for years. After all, who doesn't want smooth, glowy glass skin?

One product in particular has experienced a real hype and is considered one of the trendiest lip care and is also from the Korean skincare segment: The Laneige Lip Sleeping Mask EX. It provides your lips with plenty of moisture overnight and plumps them up beautifully.

At night we generally like to care for our skin a little more intensively or use special treatments against pimples – a new trend are pimple patches! You shouldn't touch your face or even press on pimples anymore. The patches prevent exactly that and have an antibacterial effect, so that the impurities are effectively combated.

One of the most important and first steps in the skincare routine is the cleansing. Impurities occur mainly when the face is not cleansed regularly and thoroughly enough. The pores become clogged and pimples and blackheads form.

One of our favorite beauty trends is therefore the Double cleansing. Here you first wash your face with an oil-based cleanser and then with a water-based cleanser. This washes away oil-based products first and then gently removes water-based products in the second step. A real game changer!

But that’s not all: With the proper care you protect and nourish your skin and we are thrilled that, above all, Sun protection (SPF) has become a real trend in recent years. There are now great formulations specifically for the face that do not leave any white residue and are perfect for daily use.

At PURISH you will find fantastic Trend products from the skincare collection!

Among others, we have Skincare trend brands like:

2 hyped body care trends

For the body there is one thing that is particularly hyped at TikTok & Co.: A beautiful tan. It also exists from the bottle – Self Tan! Because with self-tanner at least you don’t have to expose yourself to harmful UV rays.

If you are tired of the tan or it is slowly fading, Self-tanning remover is the ideal choice and becoming much more popular in the recent years.

At PURISH you will find great Tanning & SPF Essentials and more personal care products from Top brands, like for example:

4 hair trends for magical looks

In 2024, we love our natural hair structure and give our hair a lot of love - and our scalp! Scalp care is now part of our hair routine and trends like the curly hair method have grown immensely and suitable products to create soft curls, are in the hype.

We also want to subject our hair to a little less heat and therefore rely on heatless curl methods, with which you can conjure up great beach waves and more volume overnight.

The elegant sleek style is a big contrast. In the sleek hair look, the hair is styled with gel, mousse or hair wax. Sleek braids or sleek buns are elegant styles that are also wonderfully wearable in everyday life.

Discover great hair products for trendy looks, from Trend brands like:

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